It seems like Keanu Reeves may have had a change of heart around NFTs. In December, the actor was sent into peels of laughter<\/a> after my colleague Alex Heath asked him about the idea of digital scarcity and digital collectibles. Reeves commented that digital items are easily reproduced.<\/p>\n Now, though, he\u2019s joined a project from Non-Fungible Labs, acting as an advisor for a program called the Futureverse Foundation, which aims to improve \u201cthe digital and physical worlds through the support of diverse artists and creative communities.\u201d According to The Hollywood Reporter<\/span><\/em><\/a>, that involves introducing traditional artists to NFTs and funding their efforts.<\/p>\n The art connection here isn\u2019t exactly a surprise \u2014 Reeves\u2019 partner, Alexandra Grant, is a prolific artist whose work has been featured in plenty of exhibits, according to her website<\/a>. She\u2019s also an advisor to the foundation, and she features heavily in a video released by Non-Fungible Labs<\/a> to announce and explain the initiative.<\/p>\n <\/p>\n","protected":false},"excerpt":{"rendered":"