told Yahoo Finance<\/a> at Gary Vaynerchuk\u2019s Web 3.0 conference VeeCon at US Bank Stadium in Minneapolis.<\/p>\nThe beauty influencer is now shifting gears and bringing her success to the NFT realm. Kattan already owns hundreds of NFT\u2019s, including the projects from World of Women, most of which she purchased on the marketplace OpenSea.<\/p>\n
“As much money as I\u2019ve made, I\u2019ve lost a lot of money,” Kattan said about her new investments. “And it\u2019s very easy to be like, ‘Oh my god buy this lipstick.’ There\u2019s no real downfall \u2014 if you don\u2019t like it, you lost $20. If you invest in an NFT project, you become part of the community, you invest so much time. And if that doesn\u2019t go well, that\u2019s your wealth, that is your livelihood.\u201d<\/p>\n
Kattan, who started out with nothing but a dream and a $6,000 loan from her sister, founded her success on creating a world of acceptance through social media, highlighting transparency, and empowering women.<\/p>\n
Like her love for makeup, digital art is something Kattan truly enjoys, so investing in NFTs is not entirely a financial play for her. Like most at VeeCon, there\u2019s an emotional attachment which can be dangerous for those who can\u2019t afford to lose.<\/p>\n
“Passion is essential,” said Kattan. “I know not everybody feels that way, but I do believe that when you have passion you bring so much more to that community, more than just the value of buying NFTs, the community part is so important.\u201d<\/p>\n","protected":false},"excerpt":{"rendered":"
As the founder and CEO of Huda Beauty \u2014 which has more than 50 million Instagram followers and a net … <\/i>Read More<\/span><\/a><\/p>\n","protected":false},"author":2,"featured_media":1453,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[93],"tags":[97,99,96,98],"class_list":["post-1452","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-news","tag-digitalart","tag-innovative","tag-k1arts","tag-nftgallery"],"_links":{"self":[{"href":"https:\/\/k1arts.com\/index.php?rest_route=\/wp\/v2\/posts\/1452","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/k1arts.com\/index.php?rest_route=\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/k1arts.com\/index.php?rest_route=\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/k1arts.com\/index.php?rest_route=\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/k1arts.com\/index.php?rest_route=%2Fwp%2Fv2%2Fcomments&post=1452"}],"version-history":[{"count":2,"href":"https:\/\/k1arts.com\/index.php?rest_route=\/wp\/v2\/posts\/1452\/revisions"}],"predecessor-version":[{"id":1455,"href":"https:\/\/k1arts.com\/index.php?rest_route=\/wp\/v2\/posts\/1452\/revisions\/1455"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/k1arts.com\/index.php?rest_route=\/wp\/v2\/media\/1453"}],"wp:attachment":[{"href":"https:\/\/k1arts.com\/index.php?rest_route=%2Fwp%2Fv2%2Fmedia&parent=1452"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/k1arts.com\/index.php?rest_route=%2Fwp%2Fv2%2Fcategories&post=1452"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/k1arts.com\/index.php?rest_route=%2Fwp%2Fv2%2Ftags&post=1452"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}